Wagering Experience Support Manager

HKMS-MW-22-037

Job ref.:

26 Jul 2022

Date:

Hong Kong

Location:

8+

Seniority:

The client:

  • A well-known conglomerate with over 25,000 employees in Hong Kong

What can the client offer?

  • Valuable working experience in a sizable organization

  • Attractive benefit package

What are your responsibilities?

  • · In charge of building brand image, strengthen market recognition, and drive profit growth

  • · Develop and formulate marketing programs to drive customer growth and acquisition in key segments

  • · Launch new initiatives and campaign to raise market awareness

  • Lead the brand activation and marketing execution, work with different parties including CRM, sales & operation and customer service to well deliver the activations

  • Work closely with project team and help manage the cross functional stakeholder relationships

  • Develop appropriate implementation marketing plans in terms of the retail business requirements, objectives, governance model, risk mitigation, SOP, and post implementation administration

  • Develop new strategies and plan for newly designed shop cater to the specific group of customer

  • Closely monitor the external environment and make changes to the marketing strategies accordingly

  • Evaluate customer feedback & gather market intelligence for effective program design

What skills/qualification will you need?

  • Degree holder in marketing, BBA, communication or related discipline

  • At least 8 years of relevant working experience

  • Solid experience in development and implementation of marketing programs, preferably gained from retail / consumer service business

  • Good command in English & Chinese

Who would be suitable for the position?

  • Excellent communication and problem solving skills

  • Ability to work effectively across internal stakeholders and client

Apply here

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